Teacher Professional Competencies Essay Example | Topics and Well Written Essays - 1750 words

Teacher Professional Competencies - Essay Example Moreover, a cooperative staff could also help each other in reducing their weaknesses and improving their competencies by providing each other with constructive criticism. In this regard, effective communication is very important. The artifact shows a regular bi-monthly round table staff meeting where all the staff members meet to discuss ongoing problems, progress, and future plans. The artifact shows that the whole staff is cooperative and communicates effectively. A bi-monthly staff meeting gives all the team members an opportunity to provide constructive criticism, feedback, and discuss future plan of action. Moreover, teachers with the same students with particular weaknesses can form a single strategy to help each other and the student. The meeting provides a platform to discuss ideas, apprehensions, and suggestions. Communication helps close gaps between team members and clears any misunderstandings that may arise in the absence of it. A regular staff meeting provides a platform for friendly communication. None of the teachers would feel threatened or insulted which they would feel if the meeting was called specifically for a particular

Analysing advertisement form a sociological and marketing perspective Essay

Analysing advertisement form a sociological and marketing perspective - Essay Example They communicate class, personality and taste. The Guinness advertisement shows ostensive communication because of it intends the audience to make personal conclusions. This means that the advertisement achieved in the development of ostensive stimuli. The aim of ostensive communication is for the communicator to inform the audience about the informative intentions, in addition to the communicative intention (Scott-Philip, 2014). The bubbles caused by the water wave in the Guinness advertisement mimics the bubbles formed when the beer is poured in a glass. Mimicking the bubbles produces contextual assumptions, which leads an audience to make conclusions. In the case of the Carlsberg advertisement, the product is presented in comparison to a banana. The advertisement intends the audience to make a conclusion on whether the beer is the best in the world. This is ostensive because of the intention for the audience to make conclusions based on the product. The advertisement achieved the informative intention because it had an intention of informing the audience about something. Ostensive communication is overt because it involves extra layers of communication intentions, which inform an audience about informative intentions. This differs from the covert way of conveying information, which is not manifest. This form of communication requires an individual to draw inferences. Inferences in covert communication are less controllable. This means that the reader is exposed to manipulation (Anisoara, 2008, p. 1). The Guinness advertisement employs covert communication. The consumer is manipulated to think that the beer is unique to other beers. The success of the advertisement is dependent on the audience’s ability to recognize the intentions of the advertiser. Covert communication is based on the tendency of the advertiser to maximize relevance. This increases the possibility to manipulate or predict